We Make Footballers
Campaign Results
Paid Ads and animation created to generate leads and convert franchise sales
INCREASE SITE TRAFFIC
SALES + CONTACTS
Editing +
animation
The Brief
Create paid and social films to generate leads and convert interest into sales with only stock and library footage of various qualities.
They needed:
Facebook ads
Films
Graphics
The Solution
Utilising the best footage we maximised information and reach by building animated sequences and using motion graphics sticking to brand colours and the WMF look and feel.
Assets:
Animated films
Social ads
Website films
The Results
USING FACEBOOK AS THE MAIN PLATFORM WMF INCREASED THEIR FRANCHISES AND INTEREST IN A SHORT PERIOD OF TIME WHILE BUILDING AWARENESS
Results:
Sign ups
Awareness
Brand building
Campaign message - Convert interest in WMF
As a pre-existing franchise WMF had a footage library but not enough material to create engaging social and online films. We used post production, motion graphics and animation added to existing footage, to emphasis the key sales potential for taking on the franchise.
Social + Paid - Press campaign + Short video hits
Short video content created for paid gave WMF a full campaign for a very reasonable budget.
Unit Creative were able to work with existing assets enhancing content with
additional motion graphics and photography
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